Negative representation of women (toddlers)

I read an article titled ''American glamour kids craze sweeps Britain''. The article is all about children being dolled up in make up, fake tan, wigs and nail polish to enter beauty pageants. This particular article focuses on the Miss Mini Princess UK competition, where the youngest finalist is just 12 weeks old! The initial show which was broadcast in the US called Toddlers and Tiaras has actually been forbidden to air any more as it has been rightly accused of 'sexualising little girls'. It has even gone as far as parents dressing their young children as prostitutes and teaching them pole dance routines so they have an edge over their rivals. The shows are surprisingly legal but concerns are arising about the girls being exploited. A French MP said girls were being 'disguised as sexual candy'. Mother of Aloka-Romaine (girl in the picture below) said 'I don't see what the fuss is about...it's just harmless fun'. 

Personally I felt sick reading this article and seeing the way mothers are treating their daughters. It is bad enough it being on young girls, but children of no older then 12 weeks should be illegal. 'Fun' is the wrong word to describe this outburst, as I am sure at Aloka's age of 15 months she has not given consent and is therefore being exploited by her own mother. Having family members of this age myself, I am horrified at the way these girls are being treated, not only is it morally wrong, but it is giving out the wrong message about the UK to the rest of the world, if this is what is being published in our newspapers.